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Here’s where you can find everything you need about The Power of Unpopular, from publisher contacts to downloadable images of the book and the author. For additional inquiries and interview scheduling, please contact Elisabeth Monaghan of Monaghan Communications at [emonaghan] at [].

Publisher Contact

Heather Condon – John Wiley & Sons

Book Images

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Author Images

Recent Press for The Power of Unpopular & Erika Napoletano

Rethinking Unpopular with Erika Napoletano - (

8 Best Small Business Books Published in 2012 - NFIB (National Federation of Independent Business)

The Power of Unpopular, featured on Book Riot -

Building a Brand the Erika Napoletano Way - AllVoices

33Voices Featuring Erika Napoletano - 33Voices

Erika Napoletano – Creator of RedheadWriting (IdeaMensch) August 20, 2012

The “Bitch In The Boardroom” Stereotype: Women Speak Out About Success And Likability (FastCompany) April 19, 2012

A Special Livefyre Q&A with Erika Napoletano AKA @RedHeadWriting (Virtual Book Tour via Danny Brown)  April 12, 2012

The Savory Leadership Nuggets In Every Humble Pie (FastCompany) April 6, 2012 — includes video

The Power of Unpopular at SXSW (Forbes) March 11, 2012

The Power of Unpopular with Erika Napoletano (BlogCastFM) April 5, 2012 — podcast

How Publishing Execs Should Use Social Media to Help Their Companies and Not Get Fired (Digital Book World) April 4, 2012

Denver author Erika Napoletano build a buzz for her book at SXSW (The Denver Post) March 12, 2012

Think Narrow and Harness the Power of UNpopular (Convince & Convert) — video interview

REVIEW: The Power of Unpopular (Social Mouths)

Don’t We All Just Want to Be Unpopular? (Social Media Explorer) — video interview

REVIEW: The 5-Part Recipe for Profitable Unpopularity (Copyblogger)

REVIEW: Lovably Unpopular: An Interview with Erika Napoletano (WordChef)

REVIEW: Unpopular for All the Right Reasons (EmpowerME)

REVIEW: Don’t We All Just Want to Be Unpopular? (Social Media Explorer)

REVIEW: The Power of Unpopular (SpinSucks)

REVIEW: Why You Need to Be Unpopular (Intrepid Group)

There’s Something Dead Sexy About a Geek (guest post on Business Unplugged by Carol Roth)